Alfa Mail

Open letters from a part-time petrol head

Comprising 20 ‘open letters from a part-time petrolhead,’ Alfa Mail looks at much more than the Alfa Romeo marque. Cars, aircraft, motorcycles – even tractors – feature in this irreverently personal view of internal combustion, ‘the great enabler,’ for better or worse. Or maybe just for fun. This book goes beyond the normal car book format, exploring what made Alfa special, and asking whether the future of the marque is important or relevant in today’s world.


Alfa Mail is about Alfa Romeos. What made them great – and what will probably make them extinct. It’s also about other cars too – great, good, bad and appalling – plus planes, bikes, places, people, prejudice ... and tractors. Motor vehicles are the greatest practical enablers of the 20th Century (even IT can’t physically take us to Hollywood, or hospital), and stir our emotions like few other artefacts. Artefacts and their creators make history. Thus, this book is also about great endeavours and sad whimpers. About inspired artists, dedicated engineers, reckless drivers, and intellectually barren marketing people.
Fortunately, for sanity’s sake, this book is also quite happy to take the piss. And Alfa enthusiasts are used to jokes. Combines scholarship with unbridled prejudice.

"Occasionally makes Clarkson seem strangely reasonable." - A.H. Davis


  • Alfa Mail: an Alfa book that isn’t just about Alfas
  • Cars, Bikes, Planes, Places, People, Unbridled Prejudice
  • Foreword by Ed McDonough: racing driver, historian & author
  • Everything from Car Porn to The Joy of Scrapyards
  • Brilliant Alfa Sud. Total Bloody Disaster
  • Doctor jiggles my testicles. I cough obligingly
  • Mr. Slow; probably still there, in his Toyota Colonica
  • Constance Spry School of Flower Arranging & Bedroom Etiquette
  • Two postwar 1.5-litre cars: (1) Porsche, 50bhp. (2) Alfa, 350bhp
  • Seriously enhance your A30. With an oxy-acetylene cutter!

About the author

Justin Allison grew up in Dorset among cars, planes, motorbikes and tractors – as well as guns and horses. Leaving a local public school at 16, he spent his Old Boys membership fee on a well-used Triumph Tiger 110, a motorcycle 99% as fast – and 45% as stable – as a Bonneville. His varied background has seen him study architecture, service electric milk floats, work in a scrapyard, and rebuild a 1934 AC Roadster.
Joining a famous London advertising agency in 1970, Justin has won several awards, both as a freelance copywriter and as a creative director. His writing covers journalism, for publications such as Alfa Romeo Driver, poetry, for which he has been commended by the Thomas Hardy Society, and limited-edition art books, such as Relatively Virginal.

Exclusive video

Alfa Mail - Open letters from a part-time petrolhead by Justin Allison. Foreword by Ed McDonough.

eBook details

eISBN: 978-1-845845-55-1 • eV number: eV4555 • Published: October 2012 • Language: English • Digital edition: First Digital Edition. Base eBook price: £5.99 / $7.99 / €7.49 (vendors may set their own prices, so actual prices may vary).

Alfa Mail

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